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Taking Care of Business and Helping the World

Plaid employees' long list of charitable activities.

by Staff Report (August 20, 2007)

For nearly a decade, Plaid employees have sponsored a wide range of company activities generating a total of $100,000 in individual contributions on behalf of the American Cancer Society Relay For Life of Gwinnett County, GA. Those funds, in addition to Plaid's corporate donations of nearly $50,000, have contributed to Gwinnett County's recognition as the single largest fund raising event for the American Cancer Society in the country for the current fund-raising year ending Aug. 31.

"Plaid employees are a reflection of our company's culture," said Plaid President Mike McCooey. "We believe in being good corporate citizens, but at their core, our people are just kind and caring folks. They want to make a difference, both at work and in the community."

In addition to participating in the actual springtime Relay event – for which Plaid has received several awards – employees have staged a wide range of activities: breakfast cooked and served by management, lunchtime barbeques, soup and salad day, and a bake sale are among the tasty events repeated annually. Other favorites include Easter egg hunts for employees' children, plus plant, book, and luminaria sales. Plaid's grand finale of this fund-raising year was a silent auction featuring prizes donated by management including a houseboat party, extra vacation day, beach get-away, and a reserved parking spot.

Furthermore, activities such as balloon launches and ribbons for the company's Christmas tree have been designed to remember or support employees and/or family members who have battled cancer.

(Comment: I suspect activities like these provide an additional benefit: higher employee morale.)

To see more about Plaid's recent efforts regarding the Relay for Life fundraiser, visit www.plaidonline.com/articleDetail.asp?entry=article&articleID=391 

(Note: Does your company sponsor/support activities like these? If so, email CLN at mike@clnonline.com and let CLN tell the industry. To read previous "Vinny" articles, click on the titles in the right-hand column.)

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